OUR STORY

In 2024, after leading NASA’s food system for the International Space Station, I launched READYBAR with a simple goal: put a balanced meal in a bar.

Most bars are just snacks: sugar and protein powder in disguise. READYBAR is different. It’s a complete meal, built on the same principles we used to fuel astronauts.

READYBAR is for busy doers who need long-burning fuel when there’s no time to eat. One bar. One meal. We’re here for those who don’t stop and we’re just getting started.

- Ryan, Founder & CEO

  • READYBAR founder and CEO Dr. Ryan Dowdy on a white background

    RYAN DOWDY - FOUNDER & CEO

    Ryan is on a mission to deliver science-backed performance nutrition without compromise. A Food Science Ph.D. from UC Davis, he was recruited out of grad school to manage NASA's $3M food system for the International Space Station - earning two NASA Agency Group Achievement Awards in 2.5 years - before launching READYBAR, the only bar engineered to function like a real meal.

  • READYBAR advisor Jason Quinn standing in front of helicopter.

    JASON QUINN

    “Quinny” served as a U.S. Coast Guard Rescue Swimmer (#500) and has executed high-stakes search and rescue missions for over 20 years. He’s flown on 14 different helicopters across 8 countries, earning the Distinguished Flying Cross for the legendary F/V Galaxy rescue. A CrossFit Level 2 Coach, he trains like lives depend on it — because they do. As the host of The Real ResQ Podcast, he amplifies the raw, unfiltered stories of rescue professionals worldwide. Off duty, he’s all about family, adventure, and pushing limits in every way possible.

    The Real ResQ Podcast 
  • READYBAR advisor Aaron Zamzow smiling in firefighter gear.

    AARON ZAMZOW

    “ZAM” is on a mission to transform, motivate, and educate 100,000 firefighters, EMTs, and medics to get fit for duty. A career Lieutenant, EMT, and strength coach, he’s spent 20+ years in the fire service and trained athletes from the NBA, NFL, and NHL. As founder of Fire Rescue Fitness, he builds field-tested, mission-ready programs tailored for first responders. He also chairs the First Responder Center for Excellence (FRCE) Fitness and Nutrition advisory boards, shaping the future of firefighter fitness. A certified expert in strength, conditioning, and nutrition, ZAM is a published author, speaker, and host of the "Better Every Shift" Podcast, pushing the fire service to be stronger, healthier, and always ready.

    Fire Rescue Fitness 
  • READYBAR advisor Jen Rochlis with long brown hair wearing a black blazer against a dark background

    JENNIFER ROCHLIS

    Jennifer knows what it takes to perform under pressure—because she spent her career making sure astronauts could. With a Ph.D. in Aeronautics and Astronautics from MIT, she’s led at the highest levels of aerospace, including as a Division Chief at NASA, where she oversaw the human systems that help astronauts perform in the extreme environment of spaceflight.

    Now an entrepreneur and executive coach, Jen runs an aerospace consulting firm and helps high-performing leaders navigate complex challenges and bold decisions. At READYBAR, she brings her deep expertise in human performance and recovery to fuel those who push the limits—on Earth and beyond.

    Advancing Frontiers 
  • READYBAR advisor Jim Taschetta wearing a checkered shirt against a red background

    JIM TASCHETTA


    Jim has been building businesses and brands for over 35 years. He spent the first half of his career at Procter & Gamble, Coca-Cola, and Visa in senior roles across global markets. During his 10 years at P&G, including 7 overseas, he helped lead the company's introduction into Argentina. At Coca-Cola, he led a $2 billion portfolio and helped grow Sprite into the fourth largest soft drink brand. At Visa, he led the first brand repositioning in over 20 years and launched a company-wide brand management system. He now focuses on helping small to medium sized companies scale and serves as Chief Operating Officer for MISTA, the world's leading foodtech innovation platform. Jim holds an MBA, MS, and BS in Electrical Engineering from Cornell University and lives with his wife and two children in Burlingame, CA.

    MISTA